TERLALU BANYAK INFORMASI
Terlalu banyak yang harus dijelaskan.
Informasi inti produk atau layanan membutuhkan bentuk yang dapat dipahami orang lebih cepat daripada teks panjang.
NEWON STUDIO · CONTENT & CAMPAIGN VISUAL CONTENT
Ubah cerita kompleks
menjadi visual yang dapat dipahami sekilas.
Kami mengubah pesan merek, fitur produk, data, dan ide menjadi konten visual yang dapat dipahami dan diingat dengan cepat.
Dari pengenalan produk dan infografis hingga visual utama, grafik digital, mockup produk, dan aset visual kampanye — dirancang untuk tujuan dan saluran.
Bukan hanya gambar yang indah —
komunikasi visual yang memperjelas informasi dan memperkuat kesan merek.
OVERVIEW
Konten visual yang kuat dipahami sebelum lama dilihat —
dan diingat setelahnya.
Secara online, satu gambar, grafik, atau layar produk seringkali menyampaikan lebih cepat daripada penjelasan panjang.
Konten yang terlihat mencolok secara visual tidak otomatis berarti konten yang baik.
Apa yang ditampilkan pertama, apa yang ditekankan, dan apa yang dipotong harus dirancang sebagai struktur informasi.
Konten Visual Newon dimulai dari merek dan tujuan, lalu merancang Pesan → Informasi → Hierarki → Visual → Aplikasi.
Perjelas ini sebelum menggambar.
- Tujuan Konten
- Pesan
- Informasi
- Hierarki
- Arah Visual
- Aset
- Adaptasi
PROBLEMS
Konten Visual membantu dalam situasi seperti ini.
TIDAK ADA SISTEM VISUAL
Setiap bagian terlihat berbeda.
Intro produk, deck, sosial, dan web menggunakan desain berbeda — konsistensi merek melemah.
SULIT DIJELASKAN
Fitur sulit dijelaskan dengan kata-kata.
Fitur atau struktur yang kompleks membutuhkan gambar, diagram, atau visual langkah.
PRESENTASI PRODUK LEMAH
Produk kuat tapi presentasi lemah.
Layar dan fitur membutuhkan ekspresi yang lebih jelas dan menarik.
TIDAK ADA ASET KONTEN
Visual web atau kampanye hilang.
Struktur halaman ada, tetapi visual utama, grafik produk, atau ilustrasi masih sedikit.
DATA SULIT DIBACA
Angka dan data sulit dibaca.
Angka kompleks membutuhkan grafik, infografis, atau struktur penekanan.
MULTI-SALURAN
Pesan yang sama harus bekerja di semua saluran.
Web, sosial, presentasi, kampanye — aset visual perlu disesuaikan.
VISUAL CONTENT PRINCIPLES
Principles behind strong visual content.
CLEAR
Clear
The core message should land on first glance.
HIERARCHICAL
Hierarchical
Primary and supporting information must read as distinct visually.
BRAND-FIT
Brand-fit
Not a standalone art piece — it should work inside brand identity.
PURPOSEFUL
Purposeful
Message and purpose over decoration.
FLEXIBLE
Flexible
Expand across ratios, screens, and channels when needed.
MEMORABLE
Memorable
Leave a core image or idea after viewing.
READABLE
Readable
Text and key information must remain readable on small mobile screens.
CONSISTENT
Consistent
A series of visuals should still feel like one brand experience.
WHO IT'S FOR
Dibuat untuk proyek seperti ini.
- 01
App / SaaS / AI products
- 02
Startups
- 03
Brands that need feature explanation
- 04
Companies needing website visuals
- 05
Brands needing social / campaign assets
- 06
Companies that must explain complex services simply
- 07
Projects that need data or process visualization
- 08
Teams needing pitch / presentation visuals
- 09
Products needing launch / update visuals
- 10
Teams that want stronger visual consistency
- 11
Brands that need reusable graphic assets
- 12
Services screenshots alone cannot explain well
WHAT WE DO
Pekerjaan yang kami jalankan di proyek ini.
TUJUAN KONTEN
Tujuan konten
Informasi apa, untuk siapa, dan untuk tujuan apa.
PESAN
Pesan inti
Apa yang harus dipahami pertama di visual.
STRUKTUR INFORMASI
Struktur informasi
Prioritaskan teks, data, gambar, dan penjelasan fitur.
ARAH VISUAL
Arah visual
Tetapkan ekspresi yang sesuai dengan identitas merek dan tujuan.
SISTEM TATA LETAK
Tata letak
Rancang hirarki dan penempatan untuk membaca cepat.
PENGEMBANGAN GRAFIS
Pengembangan grafis
Buat bentuk, diagram, ikon, dan elemen grafis yang diperlukan.
VISUAL PRODUK
Visual produk
Buat aplikasi, web, atau produk digital lebih jelas secara visual.
ADAPTASI KONTEN
Adaptasi saluran
Sesuaikan satu visual di berbagai rasio atau platform bila diperlukan.
ASET AKHIR
Aset akhir
Atur konten visual final dalam cakupan proyek.
CONTENT TYPES
Different visual content types
by purpose.
Not every type is in base scope. We select the types the project needs.
KEY VISUAL
Key visual
A central image that represents product, campaign, or brand message.
PRODUCT VISUAL
Product visual
Images that show core screens and features of app or web products clearly.
INFOGRAPHIC
Infographic
Restructure complex information, process, or data so it is easier to understand.
FEATURE GRAPHIC
Feature graphic
Visually explain key product features and benefits.
DIAGRAM
Diagram
Show structure, process, architecture, and relationships at a glance.
MOCKUP
Product mockup
Present screens or products inside device or web-frame contexts.
EDITORIAL VISUAL
Editorial visual
Visualize the core message of articles, insights, and reports.
ANNOUNCEMENT
Announcement
Clear visuals for launch, update, event, and key news.
PRESENTATION VISUAL
Presentation visual
Graphics that make complex content easier in decks and pitches.
PRODUCT · INFO · DATA
Buat produk, informasi,
dan data lebih jelas.
Product visuals are not screenshots dropped into device mockups — they are designed around what people should see and which value they should understand.
We do not invent statistics when real data is missing. Data visuals use only provided facts, cite sources when needed, and avoid misleading graph scales.
Before / After does not exaggerate unproven outcomes — only clear functional or structural change.
KONTEXT
Visual produk — tunjukkan situasi di mana orang menggunakan produk.
LAYAR
Visual produk — pusatkan layar inti yang sebenarnya.
SOROT
Visual produk — tekankan fitur atau area yang penting.
PENJELASAN · HASIL
Visual produk — penjelasan singkat tentang nilai, ditambah hasil atau pengalaman yang diperoleh.
PROSES
Visualisasi informasi — proses langkah demi langkah.
PERBANDINGAN · GARIS WAKTU
Visualisasi informasi — bandingkan pendekatan atau kondisi, dan tunjukkan urutan dari waktu ke waktu.
ALIRAN · HIERARKI
Visualisasi informasi — struktur pergerakan dan hubungan informasi/fitur.
METRIK · PEMECAHAN
Visualisasi informasi — sorot angka kunci dan pecah konten kompleks menjadi bagian-bagian.
SEBELUM → SESUDAH
Gunakan perbandingan ketika perubahan adalah pokoknya. Struktur MASALAH → SOLUSI juga cocok.
NOMOR KUNCI · KONTEKST
Visual data — angka paling penting dan apa artinya.
PERBANDINGAN · TREN
Visual data — bandingkan periode atau kelompok, dan tunjukkan perubahan dari waktu ke waktu.
PEMAHAMAN
Visual data — inti pesan yang didukung oleh angka.
HIERARCHY · BRAND · CHANNEL
Design hierarchy, brand application,
and channel adaptation together.
Not all information gets the same size. Fast scanners should still understand the core from primary and secondary alone.
Visual Content is not a full brand identity rebuild. Existing identity is applied consistently; if none exists, a minimal visual direction can be defined.
Not every channel is in base scope. A reusable visual asset library can improve consistency for later content.
PRIMARY
Visual hierarchy — the single most important message.
SECONDARY · DETAIL
Visual hierarchy — supporting explanation and deeper detail.
SUPPORT · CTA
Visual hierarchy — icons, images, data that aid understanding, plus next action when needed.
BRAND APPLICATION
Color, typography, graphic language, image direction, icon style, border / shape, layout, motion direction — applied by scope.
WEBSITE
Channel — hero, feature, about, data sections, and related web content.
SOCIAL · MOBILE
Channel — keep key information intact in scroll and small-screen contexts.
PRESENTATION · CAMPAIGN
Channel — adjust information density for decks; shorten and strengthen for campaigns.
Channel — print ratios and information structure when the project needs it.
ASSET LIBRARY
Product mockups, diagram styles, icons, shapes, backgrounds, patterns, data graphics, feature visuals, frames, templates — library form by scope.
3D, photography, video, models, stock assets, and other external production or license costs may be billed separately when needed.
WHAT'S INCLUDED
Termasuk dalam lingkup dasar.
Exact asset count, formats, sizes, illustration, motion, copywriting, and channel scope vary by project.
- Tinjauan Tujuan Konten
- Struktur Pesan Inti
- Hierarki Informasi
- Arah Visual
- Arah Tata Letak
- Desain aset visual dalam lingkup proyek
- Adaptasi Saluran Dasar
- Organisasi Aset Akhir
DELIVERABLES
Apa yang Anda terima pada akhirnya.
File formats and quantities are confirmed in quote and contract scope.
STRUKTUR KONTEN
Struktur Konten / Pesan — informasi inti dan hierarki yang harus disampaikan visual.
ARAHAN VISUAL
Arahan Visual — ekspresi visual keseluruhan untuk proyek.
VISUAL UTAMA
Visual Utama — aset visual sentral ketika termasuk dalam ruang lingkup.
ASET VISUAL
Konten Visual — grafis dan aset gambar dalam kontrak.
GRAFIS PRODUK
Visual Produk — visual fitur atau layar ketika termasuk dalam ruang lingkup.
INFOGRAFIS
Grafis Informasi — grafis proses, data, alur ketika diperlukan.
ADAPTASI
Variasi Kanal — variasi kanal atau rasio yang termasuk dalam ruang lingkup.
BERKAS FINAL
Aset Final — aset final yang dikemas dalam format file yang disepakati.
PROCESS
Bagaimana proyek berjalan.
MENEMU KAN
Memahami tujuan
Merek, produk, dan apa yang harus dikomunikasikan konten.MENDEFINISIKAN
Definisikan pesan
Perjelas apa yang paling penting dalam visual.MENGSTRUKTUR
Menyusun informasi
Prioritaskan konten dan urutan penyampaian.ARAHA N
Arahan visual
Definisikan ekspresi yang cocok dengan merek dan tujuan.DESAIN
Desain visual
Buat grafis, visual produk, infografis, dan aset terkait yang dibutuhkan.MENYEMPURNAKAN
Menyempurnakan
Tinjau keterbacaan, kejelasan, dan konsistensi merek.MENYUSUN ULANG
Adaptasi
Sesuaikan untuk format atau kanal yang diperlukan.MENYERAHKAN
Sampaikan
Paket aset yang selesai dalam lingkup proyek.
VISUAL CONTENT SYSTEM
Turn one message
into a visual structure.
Visual Content does not design first and force content in later — we clarify message and information structure, then choose the most effective visual expression.
MESSAGE
What must we communicate?
INFORMATION
What information is required?
HIERARCHY
What should appear first?
VISUAL LANGUAGE
How should it look and feel?
ASSET
Produce the actual content
ADAPT
Extend across needed channels and formats
BEFORE → AFTER
What changes when visual communication is clarified.
BEFORE
Product explained only in long copy
No information priority
Features hard to grasp at a glance
Different visual style per piece
Data looks complex
Missing assets for web / social
AFTER
Core message lands quickly
Clear information hierarchy
Features and flows understood visually
Consistent visual language
Clear meaning in data and information
Visual assets usable across channels
SCOPE DIFFERENCE
Visual Content differs from
Social Content and Campaign.
Visual Content focuses on individual visual assets and visual systems that make brand, product, information, and data clear.
Social Content focuses on content pillars, formats, messaging, and posting systems for ongoing social operation.
Campaign connects goal, audience, big idea, message, channels, and CTA as a full campaign structure.
Projects can connect visual content into social creative assets, or use visual content scope for key visuals and campaign assets inside a campaign.
VISUAL CONTENT
Product visuals, infographics, diagrams, key visuals, feature graphics, presentation graphics — assets and systems.
SOCIAL CONTENT
Content pillars, formats, messaging, and repeating post systems.
VISUAL ASSET
Produce visual assets that make a specific message or information clear.
CAMPAIGN
Full campaign structure connecting goal, audience, big idea, message, channel, and CTA.
3D, photography, video, models, stock assets, paid fonts, illustration licenses, and other external costs may sit outside base production.
TIMELINE
Estimated timeline
A basic-scope project typically runs about 1–3 weeks.
Timing depends on asset count, design complexity, illustration, data visualization, motion, 3D, format count, channel scope, and feedback cadence.
PROJECT SCOPE
Harga awal dan lingkup dasar
VISUAL CONTENT
From ₩300,000
Shown price is a starting point for basic scope.
Final quotes shift with asset count, design complexity, illustration, data visualization, motion, 3D, format count, and channel scope.
Basic scope
- Goal Review
- Message
- Information Hierarchy
- Visual Direction
- Visual Asset Design
- Basic Adaptation
- Final Delivery
OPTIONAL SCOPE
Available as additional scope when needed.
These items are outside the base scope. Add them only when needed.
- Brand Strategy
- Identity
- Logo Design
- Social Content
- Campaign
- Landing Page
- Web Design
- Product Design
- Copywriting
- Illustration
- Iconography
- Data Visualization
- Motion Graphic
- 3D Visual
- Photography
- Video
- Presentation Design
- Product Mockup
- Multilingual Adaptation
- Additional Format / Size
VISUAL CONNECTION
From message to visual assets —
then across channels.
Goal → Message → Information → Hierarchy → Visual Direction → Graphic / Product Visual → Adaptation → Final Asset
We do not invent customers, testimonials, partners, numbers, or outcomes.
0103 04
SOCIAL
Design an ongoing content system.
02CAMPAIGN
Connect goal, idea, and creative into one campaign.
VISUAL
Current service — turn messages into visual assets.
LANDING
Design a conversion-focused landing page.
05IP
Extend into character / IP experiments.
06STUDIO
Explore Studio services.
IMPORTANT NOTICE
Scope notice
Exact asset count, formats, sizes, illustration, copywriting, revision rounds, and timeline are confirmed before kickoff.
Visual content production may be separate from campaign ops, social channel ops, and web development.
Photography, video, stock assets, paid fonts, 3D assets, illustration licenses, models, and external creators may incur separate costs.
Product screens, features, user counts, clients, performance metrics, and data used in visuals must be real information provided for the project.
We do not invent customers, testimonials, partners, numbers, or outcomes.
Data visuals will not distort figures or use misleading presentation.
FAQ
FAQ
Product explanation graphics, infographics, diagrams, key visuals, feature visuals, product mockups, and more. Types and quantities are confirmed at quoting.
Yes. We can build product visuals from real app screenshots that make features and value clearer.
Yes. Using provided information and real data, we can visualize complex content in clearer structures.
Visual Content focuses on visual assets usable across channels. Social Content focuses on pillars, formats, and repeating posting systems for social ops.
Yes. If campaign strategy is already clear, we can focus on key visuals or needed campaign assets.
Yes. We can produce web visuals for hero, feature, process, data sections, and related areas.
Yes. Complex information, process, or data can be shaped for presentation environments.
Yes, by project scope. Style and quantity may need a separate quote.
Yes, as additional scope when needed.
Yes — reviewed as separate scope based on project scale and production method.
Asset count is confirmed at quoting by type, complexity, size, and format. It is not unlimited.
Final deliverables and editable source-file scope are decided clearly at contract stage.
Yes. We can produce visual content from existing color, typography, and graphic language.
About 1–3 weeks for basic scope, from ₩300,000. Final quotes follow asset count and production scope.
START A PROJECT
Ubah informasi kompleks
menjadi gambar yang dapat dipahami sekilas.
Kami memperjelas pesan inti yang harus disampaikan oleh merek dan produk, lalu mengubah informasi, fitur, dan data menjadi konten visual yang dapat dipahami dan diingat orang dengan cepat.